Data on cosmetic treatments for the face revealed that in 2010 three fourths of the procedures performed were non-surgical, highlighting a trend toward less-invasive cosmetic treatments.
The survey came from the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), and it also found that in the last two years there was a 45 percent increase in the number of facial procedures performed annually and a 16 percent increase in non-surgical facial procedures.
“Non-surgical procedures are an excellent option for some people, with the added benefits of lower costs and shorter recovery time; two things that are consistently important to those considering facial plastic surgery,” said Dr. Jonathan M. Sykes. “We have been seeing a trend over the past few years that people who want to look and feel younger and rejuvenated are turning to non-surgical, less invasive procedures to obtain the refreshed look they want.”
Most Popular Facial Procedures
According to the AAFPRS survey, last year’s most popular facial non-surgical procedures were Botox and hyaluronic acid injections, such as Restylane or Juvederm. The most popular facial surgical procedures were rhinoplasty, facelift and eyelid surgery.
Women received the majority of facial procedures in 2010 (83 percent), and the top procedures for women did vary by age.
For women 35 to 60, the top surgical procedures were brow lift, facelift and eyelid surgery, while a nose job was the top surgical procedure performed on women under 35.
Botox, hyaluronic acid injections, nose jobs and hair transplants were the most common facial procedures performed on men in 2010.
The survey also reported an increase in ethnic patients: two out of five surgeons said they had an increase in their Asian American and Hispanic patients last year.
More of these survey results are available at www.aafprs.org.